Key Features
- CRM (free)
- Email marketing
- Sales automation
- Marketing automation
- Service Hub
- CMS Hub
Pros
- Generous free CRM allows unlimited users + 1 M contacts - EmailToolTester
- Intuitive UI and quick onboarding - EmailToolTester
- Unified hubs cover marketing, sales, service, and CMS - TechRepublic
Cons
- Paid tiers get expensive as contacts scale - TechRepublic
- Advanced automation and reporting locked behind higher-tier plans - EmailToolTester
- Feature breadth can overwhelm small teams - TechRepublic
Full Review
HubSpot's freemium CRM packs contact management, email tracking, and basic automations, making it a zero-cost entry point for startups EmailToolTester.
As companies grow, they can bolt on Marketing, Sales, and Service Hubs—but TechRepublic cautions that pricing climbs rapidly once you exceed starter tiers TechRepublic.
If budget isn't a blocker, HubSpot's integrated ecosystem and intuitive interface remain a compelling all-in-one revenue platform.
Frequently Asked Questions
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